This week we chat with Fern Potter, SVP Strategy and Partnerships at Multilocal Media, a company which specializes in curation.
Curation is undoubtedly one of the hottest advertising topics of 2024 but it means different things to different people; audience buying, supply path optimization, financial efficiency… the list goes on.
In this episode Wayne & Rob chat with Fern from Multilocal Media, a leading curation service provider.
If you wanted to cut through the noise of curation to truly understand what it means and can do, then this is for you!
We hope you enjoy this conversation with Fern, a true leader in the curation industry.
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